There is no denying that a university qualification is still perceived by many South Africans, parents and students alike, as the preferred route to the workplace. Indeed, many still hold the view that anything less than a university education is tantamount to failure. And yet, fewer than 20% of university entrants actually graduate.  And those students who do graduate, often struggle to find jobs in their elected fields.

Graduates in most cases earn rock-bottom salaries as there is an oversupply of their skill and knowledge offering. Many, with degrees who are not absorbed into large corporate companies, end up working as waiters or waitresses, or other semi-skilled jobs such as sales assistants or in security for example. Artisans, however, are almost guaranteed formal employment and, upon graduation can earn R20 000 to R25 000 per month. That’s more than most university graduates will earn.” Sean Jones, CEO of the Artisan Training Institute (ATI)

The common misconception, which is largely responsible for our high rate of unemployment, is that Artisan jobs are for students who are academically challenged or have limited ambition and career prospects. Parents, teachers, community leaders, politicians and our peers have reinforced this stereotype for decades.

Now that is all changing.

Under new government mandates and with a renewed sense of urgency, TVET Colleges are transforming to harness a new generation of artisans, problem solvers and entrepreneurs to meet the growth needs of our lagging economy.

To benefit from this shift in perceptions and priorities, join the growing numbers of men and women who are enjoying rewarding careers and highly competitive salaries as skilled Artisans.

Source: businesslive.co.za  14/09/18

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